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The business has been trading successfully since its inception 2 years ago. The business specialises in the retail of a wide range Apple specific goods which are well presented on a crisp and clean website. The stock that the business retails ranges drastically from cases through to electrical cable and stands, and everything in between. The business has strong accounts which boast a solid turnover as well as substantial net profit. The business has built great SEO value and consistently ranked highly on Google. It have ranked as high as 3rd in Google for the search term ‘Apple Accessories’ - this was in the last week. The business operates both B2C and B2B sales. Its previous B2B clients include Apple UK and Fancy.com. The business has close to 500 newsletter subscribers with a newsletter open rate of 47%. There is also has a loyalty points system in place with 741 visitors opting to sign up for their loyalty point’s scheme. A large % of which have not yet purchased from them but have expressed interest by registering and accruing points in their account to spend later at www.onewisemac.co.uk. The business has been approved to use the Apple trademark in our Google advertising. This keyword is usually a blocked keyword unless you receive permission from Apple. A selection of the sold products are currently exclusive to the business and are only available to purchase through www.onewisemac.co.uk in the UK and in some cases Europe. The Business has acquired back links from some big Apple and technology blogs and websites including: Huffingtonpost.co.uk msn.co.uk Stuff.tv Cultofmac.com Gadgetmac.com Macgasm.net Ultralinx.com